Members
"ADB
is recognised as a leading specialist in the integration of encryption
methods for digital television and the foundation of the company has
been in the PayTV domain. Up to now the issue of securing ownership
rights has meant that content availability and associated services
for the end-user have not been exploited to a maximum of its capabilities.
Thanks to the SVP Alliance, consumers will be able to benefit from
much richer content while the rights of the content owners will be
well protected against piracy. Incorporating SVP technology into ADB's
products is a natural solution for a company that has always been
focused on serving the content and broadcast industry aswell as the
consumers."
Philippe Lambinet,
Chief Operating Officer
"AMD’s
mission is to be the global supplier of choice for computation, multimedia
and connectivity solutions that enable our customers around the world
to empower the enterprise, accelerate adoption of the digital lifestyle
and help eliminate the "digital divide." We believe that
the adoption of SVP will help the deployment of digital media—from
content creation to consumption—and help enable consumers to
enjoy richer and more personally tuned entertainment."
Iain Morris
Senior Vice President, Digital Media & Pervasive Computing Group
"At
Broadcom, our communications technologies often fuel emerging markets,
including the newest applications and products for the home, business
and mobile markets. As content begins to move more fluidly within
these environments, it needs industrial-strength protection. Since
security has always been a major hallmark of our solutions, we are
adopting the SVP technology as it means we can increase the level
of security we offer to our customers."
Daniel Marotta
Group Vice President, Communications Group
"Protecting
content rights is a critical issue for our customers, which makes
it a key priority for us as well. As an industry leader in silicon
solutions for the digital home, we firmly support the SVP Alliance’s
efforts to establish an industry-wide open standard for secure content
protection."
Jeff Crosby,
Vice President, Set-top Box Products
"As
leaders in the digital home entertainment market, we need to ensure
that consumers are able to transfer content from device to device
and be able to do so with great ease. Adoption of the SVP technology
within our products means we can deliver this flexibility to consumers
while maintaining the content rights of the content owners and distributors."
Albert Son,
Executive Director
"Content
owners need to know that their content is securely protected within
the digital domain across multiple platforms and CE devices. The endorsement
of a leading content security provider gives a compelling argument
to drive the SVP standard and make it a first, strong choice for content
protection."
Jas Saini,
Vice President, Consumer Devices
"At
Pace we actively support new initiatives which enable cable operators
to operate effectively and profitably. The SVP Alliance is a prime
example of a group setting the standard that will enable pay-TV operators
to distribute content safely through our set-top boxes and other consumer
devices to provide consumers with the content they want and TV operators
with the secure revenue stream they need. Since SVP interoperates
easily with other conditional access and digital rights management
solutions, this enhances its value to the industry."
David Gillies,
Director of Technology
"Philips
is committed to actively support open-standard-based content protection
schemes and DRM solutions, in particular OMA. The SVP system is targeted
at content protection for broadcast applications. If the market takes
off, SVP will offer a solution to distribute pay-TV content from our
set-top boxes to a wide range of consumer products."
Lucas Covers,
Senior Vice President, Set-top Box Business
"With
the growth of home networking, it is essential that the industry works
toward making content sharing in the home a secure process. We believe
that SVP will support our customers’ growing needs to transfer entertainment
within the home environment with security and ease."
Chong-Ho Choi,
Vice President, Strategy Marketing, DV Division
"Consumers
can enjoy premium content whenever and wherever they want. For an
increasing number of consumers, this means using their mobile phone
or other portable electronic device that uses a removable storage
card. We are confident that integrating SVP technology into the TrustedFlash
platform and removable storage cards will result in an even more secure
platform that satisfies the security requirements of content providers
and is ideal for distributing premium content for mobile devices."
Farshid Sabet,
Senior Director, Mobile Content Group and Security Solutions
"Adoption
of SVP within our products means we can greatly increase the level
of security we offer our customers. ST's global presence in the marketplace
for video decoders will ensure that SVPs are widely deployed in the
market and ensure the success of the SVP program."
Christos Lagomichos,
General Manager, Set-top Box Division
"This
endorsement takes place in the framework of the strategic relationship
between Thomson and NewsCorp, and I am very pleased to announce this
significant joint development with NDS, key provider for technology
and security solutions of News Corporation. By combining SmartRight™
and SVP standards, this agreement is a major achievement to provide
both the entertainment and media industries with the optimal expected
solution for content protection while amplifying the consumer entertainment
options."
Jean-Charles Hourcade,
Executive Vice President, Head of Technology Group
"We
have long believed that the ability to protect content from digital
theft will ultimately benefit consumers, who will enjoy greater flexibility
in their entertainment choices. The advanced SVP technology provides
an excellent end-to-end solution to protect the valuable film and
television properties we create and distribute, improving the competitive
marketplace in which the buying and selling of content can take place
securely."
Peter Levinsohn,
President of Digital Media, Fox Filmed Entertainment
Associates
"Access
Devices Digital designs and manufactures digital TV receiver equipment.
Our product range spans DVB-T/S receivers, High Definition receivers,
Digital Video Recorders, DVB-T Cardbus and PCI cards, Hybrid DVB+IPTV
products, and iDTV systems. We see secure, open, rights management
systems like SVP as essential to the continued growth of the market
for our products."
Andrew Johnson,
Head of Research
"Consumers
are now faced with a plethora of delivery and storage means for multimedia
content. It is important for Consumers to be able to benefit from
rich, premium content and this will only be possible if the content
owners rights are adequately protected. Amstrad fully supports the
SVP Alliance and expects to make an effective contribution to the
process and to incorporate it into its innovative products."
Ian Saward,
Director, Engineering
"ATI
has been at the forefront of providing technology and chipsets to
manufacturers of integrated digital televisions. Televisions are transforming
from those that are only capable of receiving terrestrial broadcast
networks to those that can also receive content over alternative networks
such as cable, IP, and home networks. Networked televisions demand
strong content protection, hence we have joined the SVP Alliance."
Dan Eiref,
Director, DTV Marketing
"As
Europe's leading Pay-TV provider, BSkyB has always recognized the
importance of secure content protection technologies. The 21st century
TV consumer demands more flexible use of TV content so it is essential
that the industry cooperates to develop and deploy secure yet flexible
content protection solutions. The formation of the SVP Alliance marks
a major step in achieving that goal."
Richard Freudenstein,
Chief Operating Officer
"It
is important to us to understand the content protection standards
that will be required to enable various forms of content distribution
within the digital home. We at Cablevision believe that SVP is one
of the compelling solutions that will enable us to package premium
content for our subscribers to view at their convenience, while ensuring
its continued protection from unauthorized use."
Wilt Hildenbrand,
Executive Vice President, Engineering and Technology
"SVP
technology provides a secure, yet flexible and easy-to-use pipeline
that protects the rights of the digital content being distributed.
It will enable us to deliver highly innovative products for home and
mobile network entertainment market. We fully support the efforts
of SVP Alliance in establishing an industry-wide standard."
Michael Yang,
President
Quote
to be provided shortly
"SVP
is an interesting technology that we believe represents an important
contribution to the field of content protection. As a leading provider
of digital multichannel entertainment, DIRECTV applauds the initiative
of the SVP Alliance in developing this new technology."
Rômulo Pontual,
Executive Vice President and Chief Technology Officer, The DIRECTV Group
Quote
to be provided shortly
Conforming
to the current digital convergence trend, KAONMEDIA is on the cutting
edge by ensuring distinctive competence and unchallenged technical
expertise in the multimedia convergence industry. KAONMEDIA will lead
a new challenge and value-creation as a cutting edge enterprise, through
new products built on IPTV (next-generation digital broadcasting technology),
MPEG4, H.264, and HD platform. Furthermore, we believe that SVP Alliance’s
security technology enable us to get more advantages in the area of
high-end markets around the world.
Hua-Seop Lim,
Chief Executive Officer
"The
hardware based SVP approach will be the bottom line for content protection
in the future, especially for premium content. We believe that the
SVP technology surpasses various upheaval software based content protection
solutions. As a system and chip manufacturer, LGE supports SVP for
its simple and flexible content navigations."
Ti Cho,
Chief Research Engineer
"Macrovision’s
mission is to provide consumers with the ability to experience audio
and video content while maintaining highly secure rights management
for copyright owners. We believe that the collaboration of the SVP
Alliance will help reduce the unauthorized redistribution of high
value content while improving the consumer experience of sharing content
within a home."
Thomas H. Carroux,
Director, Entertainment Technologies Group
"MAXIAN
has led the way in portable media entertainment devices worldwide
and we believe that the SVP approach to content protection will satisfy
both consumers and content providers alike. Through the creation of
new value from premium content delivery, we will become one of the
influential companies in the age of digital entertainment with consumers
regarding us as a company that provides the maximum in quality and
performance."
Steve Jeong,
Manager, Planning & Management
Quote
to be provided shortly
"NEC
Electronics supplies silicon solutions for all manner of consumer
electronics across the convergence of Digital TV, DVD and Mobile Multimedia.
By continuing to support advanced content protection standards such
as SVP we hope to allow our global customers to gain from a market
enlarged by the wider availability of high value but truly secure
content."
Daniel Tannière,
General Manager, Mobile and Consumer Business Unit
As
the leading total solution system integrator of digital multimedia,
Prime recognizes the contribution and importance of SVP's efforts
in protecting premium content. To realize the importance for digital
rights, Prime will adopt SVP in our STBs for global consumers, and
hence provide them with a better digital experience. "Brighten
Your Digital View" is our mission, we believe that Prime will
bring consumers the best digital experience!
Daniel Hsieh,
General Manager
"The
SVP technology is coming to market at a key time when content protection
has become a critical business issue. For Sky Italia, providing advanced
digital entertainment services with maximum flexibility in the use
of content has never been greater. We believe the SVP technology can
provide the robust security needed for home networks and file transfer
while at the same time ensuring consumer flexibility that is so important
to our business."
Mark Williams,
Chief Operating Officer
"As
a leading content provider in Asia, secure and seamless content distribution
to viewers is crucial to STAR. The SVP technology provides an attractive
content protection solution, safeguarding our programming until it
reaches authorised users. As its effectiveness directly depends on
the number of devices that incorporate SVP into the video processor
chips, we look forward to seeing SVP widely adopted in the coming
years."
Guo Xiao Yong,
Chief Technology Officer
"Digital
media processing solutions from Texas Instruments are the heart of
many emerging devices in the digitally connected home including IP
set-top boxes, digital media adapters, and portable players. We expect
to see growing customer demand for the ability to share content across
these devices. This drives a critical need for open industry initiatives
such as the SVP Alliance to create cost-effective technologies for
distributing content securely throughout the digital home."
Jeremiah Golston,
Chief Technology Officer, DSP Streaming Media
"yes
Satellite TV is a leading digital TV platform in Israel that provides
its viewers the ultimate experience. yes is the pioneer and the leader
in shaping the entertainment and leisure experience, focusing always
on the best way to fit customer needs to their viewing habits. We
believe that SVP is the key service enabler for content distribution
in a secure manner to protect new and appealing revenue streams."
Itzhak Elyakim,
Vice President Engineering & Chief Technology Officer
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